Hello world!

Published on September 21, 2022

Welcome to IESE Blog Network. This is your first post. Edit or delete it, then start blogging!

Continue reading on website
Other news

External stakeholders: 3 ways to boost engagement

September 21, 2022
Guest contributor: Sumeet MalikAssistant Professor · University of Amsterdam / Entrepreneurship & Innovation Section2021-2022 Post-Doctoral Fellow · IESE Chair of Family-Owned BusinessFrom investors and regulators to customers, external stakeholders are critical to the long-term success of family firms. They buy their products, regulate their operations, and provide their means of operation by sup

Learning about experiential marketing in the New York module

September 22, 2022
The IESE New York international module during our Master in Management was truly a one in a lifetime experience. The excitement that was felt in our classroom as the option to attend the New York campus was announced was exhilarating. Not taking long to book flights and accommodation with our fellow IESE MiM colleagues, we quickly came to the realisation that this was truly happening. Arriving in